Content to Attract Patients, Increase Referrals
For a Better Therapist Website
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Website page design
Be as empathic online as you are in person.
Video
Since pictures are worth 1000 words.
Guides
How-to resources for patients and others.
Authority Content
How-to resources for patients and others.
Today, your website is critical
to your practice.
That’s because the vast majority of patients engage with healthcare online.* Whether it’s their insurance company database, Google, medical info sites, patient forums, they are prowling the Internet to find the help they need.
So marketing for behavioral health care begins where your patients are: online.
With website content that vividly shows what makes your practice stand out.
How strong is your online presence?
What can better website content to do for my practice?
PRESENCE
With the world turning to the Internet, your presence online has never been more important.
EMPATHY
You want to tell your story with empathy, and at the same time instill a sense of trust and authority.
CONTENT
Nothing can tell that story better than powerful online content: visuals, writing, design.
Hungry Monster can help you tell your story with patient-sensitive content in plain English, rich in visuals, with full understanding of HIPAA and all FDA and PIPEDA guidelines.
website design
Hungry Monster will add design to your site with all the care with which you designed your office.
Create a welcoming yet knowledgeable atmosphere. Craft a message that captures all that makes your practice different.
Case Study:
Complete design and rollout of new site for clinic treating substance use and co-ocurring symptoms for military vets.
Design goal: Create a welcoming look, while also projecting a military ethos.
Case Study:
Complete design and rollout of new site for a creative expression psychotherapy practice.
Design goal: match the client’s desire for a minimalist look, yet with enough richness to provide a warm and supporting atmosphere.
video stories
Short and sweet video clips draw eyes to your website. They are attention-getters for Facebook, Instagram, Twitter and other social media posts.
Case Study:
Thirty-second video story for a network of substance use treatment clinics. The network personalizes care by engaging patients in developing treatment plans.
Case Study:
30-second video story for a client treating military vets coping with anxiety, depression, substance use, PTSD. Aims to address the stigma of asking for help.
"Jesús and Mitchell designed our website for our company, Veterans and First Responders Healthcare, with careful attention, and sensitivity to our messaging. They immersed themselves in the Vets’ world, and came up with spot-on design and copy. Super organized and super easy to work with.”
— Eric Golnick, CEO of Veterans and First Responders healthcare (VFR)
guides
In-depth, practical how-to guides, for patients, colleagues, peers, staff.
Case Study:
Aimed at the mental health professional, this prototype guide outlines best practices for offering telehealth in a behavioral health environment. A similar format could offer a guide to patients helping understand and make the most of a telehealth visit.
Authority Content
Build thought leadership and reputation for your practice. Post on social media or website, in blogs or newsletters. For the eyes of your peers, referrers, patients and potential partners.
Case study:
build thought leadership and reputation for your practice. Post on social media or website, in blogs or newsletters.
Case study:
Original research uncovering surprising facts about telehealth usage now, and its likely direction for the future.
*A survey of 1700 people by the website doctors.com found that 63% select a practice based on a “strong online presence.” The same survey found that 81% searched for online reviews even after being referred.